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Cold Turkey
I decided recently that I was drinking entirely too much Coke Classic.
There is a vending machine at my office and it was fairly common for me to start my day with a 20 oz bottle; on particularly difficult days, I might have another in the late afternoon. I didn't think too much about how much I was consuming or spending on soft drinks in general.
In the past couple of months, Coca-Cola has had yet another promotion in progress. One in 12 bottle caps offers a free 20 oz Coke as a prize, among other things. Occasionally, I would get such a lucky bottle cap. There isn't a convenience store near my office so I would lob these caps into an otherwise empty drawer for safe-keeping. About three weeks ago, however, I noticed that I now had 23 such winning bottle caps. If the distribution is indeed 1 in 12, I had to have consumed 276 bottles of Coke since the start of the promotion in July.
This can't be a good thing.
I now keep a case of 10 oz bottles of apple juice in my filing cabinet and have been polishing off about two per day. Yes, there's still a lot of sugar in those bottles, but it's about 1/3 of my former soft drink sugar intake. I've lost 8lbs and a little width around the middle. Even my anticipated caffeine withdrawal bitchiness didn't manifest.
And as of last Friday, Coca-Cola Enterprises had lost 6.3% of its share value.
There is a vending machine at my office and it was fairly common for me to start my day with a 20 oz bottle; on particularly difficult days, I might have another in the late afternoon. I didn't think too much about how much I was consuming or spending on soft drinks in general.
In the past couple of months, Coca-Cola has had yet another promotion in progress. One in 12 bottle caps offers a free 20 oz Coke as a prize, among other things. Occasionally, I would get such a lucky bottle cap. There isn't a convenience store near my office so I would lob these caps into an otherwise empty drawer for safe-keeping. About three weeks ago, however, I noticed that I now had 23 such winning bottle caps. If the distribution is indeed 1 in 12, I had to have consumed 276 bottles of Coke since the start of the promotion in July.
This can't be a good thing.
I now keep a case of 10 oz bottles of apple juice in my filing cabinet and have been polishing off about two per day. Yes, there's still a lot of sugar in those bottles, but it's about 1/3 of my former soft drink sugar intake. I've lost 8lbs and a little width around the middle. Even my anticipated caffeine withdrawal bitchiness didn't manifest.
And as of last Friday, Coca-Cola Enterprises had lost 6.3% of its share value.
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I'm so jealous. When I gave up coke 10 years ago, I was in the middle of writing my master's thesis. The headache felt like a band of iron was being tightened around my head.
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